Official colors

 

The official colors of the University of Arkansas are cardinal and white.  Because of the requirements for printing and the need to be as specific as possible when matching colors, the Pantone® Matching System (PMS) number for cardinal red is 201.

The only two-color combination allowed for the University of Arkansas logo is black and PMS 201. When producing four-color publications, the CMYK values shown below produce an acceptable match for PMS 201.

  • Cyan = 7%
  • Magenta = 100%
  • Yellow = 68%
  • Black = 32%

The RGB values are:

  • Red = 157
  • Green = 34
  • Blue = 53

The hexadecimal (Web) value is:

  • #9D2235